Digital Strategy Lessons from the $500M Sonos App Mistake

An app update erased $500M in Sonos’s market value and cost their CEO his job. Here are key lessons for leaders on aligning innovation with customer trust and cross-functional execution.

The New Rules for B2B GTM in 2025

Learn the new rules redefining B2B and how customer-centric, digitally powered service businesses will outsmart competitors and win in 2025.

Good Strategy Starts With Good Questions

Asking better questions is one of the most efficient ways of generating better insights and implementing more customer-centric strategies.