Unlock B2B Sales Growth in 2024 With Data-Driven AI Questions [With Examples]
Learn how to use customer-centric and data-driven questions to punch above your weight competitively in B2B sales and marketing.
Integrating Leading and Lagging Indicators (KPIs) for B2B Pipeline Success
A healthy B2B client pipeline depends on forward looking metrics, e.g. leading indicators. Learn how to use leading KPIs and transform your sales strategy.
Customer Driven Growth in B2B: 4 Strategies for Retention and Expansion [With $ ROI Example]
A smart B2B growth strategy should commit as much to keeping customers as it does to acquiring them. Here are 4 strategies for retention and account expansion using a customer-centric approach.
7 Building Blocks for a Customer-Centric B2B Advantage [With Examples, $ Results]
B2B businesses that embrace a customer-centric approach can tap into significant advantage that most competitors are missing. Here we share 7 actions to get it done, with examples, $ results.
Create Outstanding B2B Journeys That Generate Real Business Value / $ ROI [Examples and Checklist]
One of the most important elements of a customer-centric business strategy is maximizing the potential of your customer’s journey. Get examples of how to do it and create real business value / ROI.
It’s Time for a More Customer-Centric Approach in B2B Services
B2B businesses that embrace a more customer-centric approach can tap into significant competitive advantage that most others are missing.